We’ve put together a playlist of five videos with stories and tips to for enhanced engagement from employees and volunteers.
Though the message and the approach varies, there seems to be one key to increased impact: let people engage with things that inspire them. That’s where the magic happens.
Smith College – Earn Support by Supporting Volunteers
Video4Good worked with Smith College to make a video to help inspire volunteers for a new fundraising campaign. We profiled various alumnae who are volunteer leaders within their communities, and by showcasing their volunteer work and connecting it back to their Smith education, we were able to illustrate the impact that the college has on the wider world. This approach leaves viewers proud of their college, eager to serve it, and cognizant about how this service has a global impact.
UNICEF – Build a Movement
In this interview, Caryl Stern talks about rebranding UNICEF and how the organization’s employees got involv