Hollywood stars wanting to look their best for the Oscars are being offered beauty treatments ranging from the lavish to plain loony with procedures involving human blood and bull testicles.
In the past, Angelina Jolie, Demi Moore, Gwyneth Paltrow, and Simon Cowell admitted to maintaining their looks in unusual ways.
This year's new trend is the Vampire FaceLift, which mixes filler with the patient's own blood.
The results may smooth facial creases and plump up the skin.
When it comes to hair, a salon mixes bull testicles into treatments to strengthen and repair hair.
If expense is not an issue, another way to stand out on the red carpet is to arrive with a manicured set of nails containing 267 carats of black diamonds.
Speaking from the Mondrian Los Angeles hotel, Azature, the luxury jewelry designer behind the brand said he knows the nail polish won't be for everyone.
SOUNDBITE: Azature, jewelry designer, saying (English):
"We were not doing anything negative whatsoever. We were celebrating women, and what is wrong with that?"
The black nail polish containing small, full cut diamonds is on sale for $250,000.