This video explains why you need a website designer in order to capitalize on SEO. It does not cover everything, it could not, but it does briefly touch on microdata, which is an interesting newer development in SEO, and requires a self taught programmer.
My Favorite Web Designs
1006 N. 92nd Circle
Mesa, Arizona 85207
Office: 480-335-1330
Website: http://myfavoritewebdesigns.com
Facebook: http://facebook.com/myfavoritewebdesigns
Twitter: https://twitter.com/arizonawebsite
Google Plus: https://plus.google.com/118102714956188991360/posts
Josh Jacoby Google+ Profile: https://plus.google.com/108578624204193646395
LinkedIn: http://www.linkedin.com/company/my-favorite-web-designs
Behance: http://www.behance.net/MyFavoriteWebDesigns