Part 2 of 3. Classic Game Room interview with Jesse Schell, CEO of Schell Games and professor at Carnegie Mellon University Entertainment Technology Center. Schell Games develops and distributes progressive, interactive experiences and games for a wide audience. Schell Games produces theme park rides as well as games for iPad, phones, handhelds, PC, online and other mobile devices. Some games developed and produced by Schell Games are Mechatars, Puzzle Clubhouse, InnerCube, Jelly Kingdoms, Triazzle Island, Battle Ball, Toy Story Mania!, Disney Pinball, Pixie Hollow and Goofy Speedway.