This and many other Practical Social Media University training videos can be found at http://practicalsocialmedia.com/.
Those familiar with Facebook’s features recognize “Lists”, which we encourage everyone to filter down their newsfeeds to watch over categories of friends related to their business, like prospects and industry leaders. “Interest Lists” now allow you to do the same thing for Facebook business pages instead of just your Facebook friend’s personal profiles. So you can add businesses pages into customizable lists just like you can for personal profiles.
With this capability, you are now able to sort your business associates and interests the same way you are able to sort personal profiles. This will make your Facebook browsing experience simpler and more customizable. Want to see updates strictly from your friend’s companies? Your customers’? Your competition’s? You can make interest lists for each of these groups (and any others you can come up with)!
