Causes.com and AT&T Launch New Social Engagement Platform to Encourage Activism

2011-12-22 2,476

(3BL Media / theCSRfeed) DALLAS, TX - December 15, 2011 - Just in time for the holiday season, Causes.com and AT&T* unveiled a first-of-its-kind community to encourage activism: Connect For Good. Through this platform, millions of people will be able to directly and positively impact some of the most relevant issues we face today: the dangers of texting and driving, the importance of recycling cell phones and the crisis of declining high school graduation rates.

Causes is the world’s largest online platform for activism and philanthropy, empowering individuals to create grassroots communities called “causes” to take action on behalf of a specific issue or non-profit organization. The platform uses Facebook’s social mobility to maximize the impact of collective action. Since 2007, Causes has brought together:

170 million Causes members

$40 million raised for 27,000 nonprofits

500,000 member-created causes

Starting today, members of the Causes.com commu