Kalyan(Srikanth) is a Bank officer who is transferred to an interior place of 'Konaseema' along with his friend cum assistant (Rajendra Prasad). There he finds a beautiful belle 'Meghamala' (Soundarya) who looks like the silver screen incarnation of 'Yenki Pilla'. Meghamala impresses Kalyan by offering him all the help a neighborhood girl can do to a bachelor. She serves him coffee every morning, dinner every night. She makes him feel that she is in love with him. She always is looking into his eyes. Kalyan, who is bitten by the love bug, informs his parents about his love and ask them to talk to the girl's parents and fix the marriage up. When the parents of Kalyan go to Meghamala's house to ask for her hand, she refutes saying that she does not love him. Dazzled by the turn of events, Kalyan asks Meghamala why did she behave like that. Then she explains that she never loved him. She just helped him as she admires him. There is no love in it. It was pure admiration as he is her neighbor. Later on we come to know that she got engaged to Srnivas (Nag), who died in an accident and when his car collides with the bus in which Kalyan is traveling. Kalyan loses his eyesight. The eyes of Srinivas were donated to Kalyan as Srinivas asks the hospital management to fix them to Kalyan before dying. Therefore, Meghamala feels that it's her responsibility to take care of Kalyan as he has the eyes of Kalyan. But she does not love Kalyan, as she feels that woman loves only once in her life and there is no place for another man.
