When times get tough, local businesses start to stress and withdraw. Studies show that businesses who stepped up their efforts and investment to promote their business during the great depression did better than their competitors who retreated. Promotional Items are a great way to market your business with a residual effect. Promotional Items such as custom t-shirts, promotional pens branded with your logo and business information is the advertising that is least likely to get thrown out. Take time to think creatively and use promotional items to build buzz.
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