Referral Based Marketing - Healthcare Physician Practice Man

2010-11-13 30

Referral Based Marketing - Healthcare Physician Practice Management

Integrated MedReps - Chad Schwarz, President and CEO

IMR focuses on developing referral-based relationships with area physicians, hospitals, medical facilities and the community at large. Here, your practice's marketing representative will receive education, training, management and on-going support in the following areas:

■ implementing the 2 Ps of success methodology
■ using the E.A.R. process of visiting potential referring offices
■ building a rapport with existing and potential referring offices through effective verbal and non-verbal communication during visits, so that they view your practice representative as an asset and resource rather than an outside sales representative
■ forging and developing meaningful working relationships with existing and potential referring offices through showing what your office can do to benefit them and their patients
■ utilizing technology for synchronized