More than six million people could be losing touch with society because of a debilitating skin condition. This video features renowned body language Psychologist Geoff Beattie and reveals that Britain is now officially a more touching nation, with people needing to touch each other virtually once a minute and nearly two thirds (57%) saying they feel deprived and neglected when 'touch starved' for longer than a day.
Yet one in 10 people suffering from hand eczema are fearful of making human contact because they are embarrassed and ashamed of the dry, cracked skin on their hands, with 84% saying they lack confidence and have severe self esteem issues.
Professor Beattie's 'The Power of Touch' study was commissioned by www.myhandeczema.co.uk to understand the importance of touch in modern day society and the impact hand eczema has on sufferers' ability to physically interact with others.