Team Falken Prepares for Petit Le Mans

2009-09-22 129

Team Falken and its Porsche 911 GT3 RSR, along with drivers Bryan Sellers and Dominic Cicero, will return to the ALMS battleground in the highly competitive GT2 class for the demanding 1,000-mile, 10-hour race spectacle known as Petit Le Mans.

Falken Tires served notice early last year ago that it intended to capture the dynamism found within ALMS and use it to help build a higher profile of the engineering prowess and strength of the company’s performance tires.

“We are eagerly awaiting the chance to compete again in the ALMS,” said Andrew Hoit, Falken Tire’s Director of Marketing. “Petit Le Mans is a very competitive, grueling event, and one we feel is a perfect forum for the return of our team and our product.”

“Team Falken has spent the time between our last race and the upcoming event at Road Atlanta testing, as we are determined to have the right mixture of car, driver and tire compound for Petit Le Mans,” added Rod Everett, Team Manager. “We want to show that our time away from the series was well spent, particularly as we refined our specially fabricated Falken Azenis RT Slick.”

Painted in Falken’s traditional teal and blue livery, the Porsche 911 GT3 RSR will again be sponsored by Cleveland Golf of Huntington Beach, CA, a force on the PGA tour. Both companies pursue similar goals of longevity and durability and the marketing opportunities mesh well.

“This is an important race for us,” said Nick Fousekis, Senior Consumer Marketing Manager, Falken Tire. “It’s a tough class to compete in, but we are confident we will put forth a very strong effort and help generate more attention on our products.”

For Team Falken, preparation for both Petit Le Mans and next season has been a full-year commitment, as the team sets its goals on a championship run in 2010.