Photographs are making a comeback thanks to Gen Z - who are printing twice as many snaps as older generations.
The poll of 2,000 adults found 43 per cent people aged 18 to 27 regularly turn digital photos into physical ones, compared to just five per cent of Boomers (aged 60 to 78).
The research was commissioned by holiday park company Haven (https://www.haven.com/holidays/free-your-memories) in a bid to encourage Brits to ‘free their memories’.
Clinical Psychologist, Dr Angharad Rudkin, said: “Memories are an important part of our identity and sense of self.
“The stories we tell ourselves about who we are, where we come from and what we do are all based on our experiences.”