The Russo Brothers’ New Netflix Movie Features Mr. Peanut As A Character, And They Recalled Convincing Ad Execs To Let Them Use Him

2024-10-22 5

The Russo Brothers are on their way back to the Marvel Cinematic Universe to direct the next two Avengers movies. However, before they do that, they’re finishing up work on what might be an even wilder experience than the next big superhero event films. Their upcoming Netflix movie, "The Electric State," features a battle between humans and robots, which bizarrely includes a robot Mr. Peanut voiced by Woody Harrelson. And the brothers explained how they convinced execs to let them use him.

The setup for "The Electric State" is weird enough on its own. It’s set in an alternate timeline, in which due to Walt Disney’s creation of audio-animatronics for Disneyland in the 1950s, robots took a different path and became sentient. This leads to a robot vs. human war, where the robots are led by Mr. Peanut. Joe and Anthony Russo were apparently quite committed to using the beloved snack mascot. They told Vanity Fair it took a lot of conversations with Planters’ parent company, Hormel, to make a deal.

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