The sausage firm, Heck!, based in Bedale, has bought and donated a nine-seater bus after residents said they felt cut off and lonely.
The new bus will be freely available for local residents to book to go to the markets, days out, appointments or just for a social outing.
The initiative aims to help stamp out loneliness and boost business support in surrounding areas. This was inspired after the Covid pandemic left many feeling alone and vulnerable in rural communities.
The first trip travelled to the market town of Masham on Tuesday, October 8 and The Yorkshire Vet’s own Peter Wright joined residents on the bus. Peter has approved the initiative and believes it is a lifeline for rural residents.
CREDIT: Glen Minikin