Tourist hotspots targeting off-peak visitors to stave off winter downturn

2024-08-24 117

Just as birds migrate to escape the winter chill, so do thousands of tourists, heading north in the colder months to bask in w-a's sunny spots. But that well-trodden path creates a boom-and-bust cycle in regional towns. A move is underway to encourage visitors to embrace the beauty of cold weather.

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