Spotify Makes Profit As Premium Subscribers Increase

2024-04-23 2,067

Spotify Makes Profit , As Premium Subscribers Increase.
Although the company gained fewer new users
than it anticipated in Q1 2024, Spotify boasted "record strength" in profitability, 'Variety' reports. .
"Moderating marketing activity" produced "more normalized growth," Spotify said.
Compared to the same time last year,
total active monthly users grew 19%.
"Organizational change" in the form of layoffs disrupted operations as well, CEO Daniel Ek said. .
However, year-over-year
Premium customer gains were at 14%.
Q1 2024 revenue rose 19.5%,
and gross profit exceeded $1 billion. .
We’ve talked about 2024 as the
year of monetization, and we’re
delivering on that ambition, Spotify CEO Daniel Ek, via statement.
Now as we’ve shifted to focus on
strong revenue growth and margin
expansion, we see a clear opportunity
to ensure we are also continuing to
grow the top of our funnel. , Spotify CEO Daniel Ek, via statement.
I feel good about the changes we
are implementing and remain very
confident in our ability to reach the
ambitious plans we’ve outlined, Spotify CEO Daniel Ek, via statement

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