House of Robb, the immersive pop-up featuring tastings, brand activations and live discussions from 'Robb Report,' returned to SXSW for the 2024 festival in Austin. The Hollywood Reporter hosted a conversation with Suzy Batiz, the CEO and founder of Pourri. The chat, titled "From Disaster to Triumph, Making Change That Matters," hit on a wide range of topics, including Batiz's upbringing, her decision to create Poo-Pourri and her concept of an "alive idea."
