New sales advice from Andy Lopata: be wary of client incenti

2009-03-12 16

Client incentive schemes seem to be an appealing tool for leveraging better results from your business networking strategy. Work is referred your way, the referrer gets a little reward, and everyone wins - right?

Giving sales advice and business development tips in his new show on yourBusinessChannel, networking expert Andy Lopata suggests that client incentive schemes are not all they’re cracked up to be.