Peacock to Raise Prices , for First Time.
NBCUniversal's streaming service
revealed its first-ever price hike
in an email on July 18, CNN reports.
Current subscribers will enjoy an extra month of lower costs before being charged new prices. .
New users will have to
pay more immediately.
A premium subscription will now
cost $5.99 a month instead of $4.99.
An annual subscription for this
tier is now $59.99, up from $49.99.
The premium plus tier is now
$11.99 per month, up from $9.99.
The annual subscription for this tier has increased by $20 to be $119.99.
In the three years that the streaming
service has been active, its subscriber
base has hit nearly 22 million. .
However, Peacock endured
over $700 million in losses due to higher programming costs, which it hopes to offset with an increase in subscription prices
