Days after Tesla CEO Elon Musk expressed his willingness to explore advertising, the EV giant made a surprising move by sharing a two-minute video that seems to mark its foray into traditional advertising.
The video was posted on Tesla Asia’s official Twitter handle with the caption “Drive to believe—why she chose Tesla?”. It features Felicia, a branch manager in the financial industry and a mother of two toddlers, as she navigates through Singapore. Felicia highlights various features of the Model 3, placing particular emphasis on safety, child lock, heat protection, and autosteer.
