Men and women making colourful rangoli during Diwali celebration... The tradition of Rangoli for Diwali goes back around 5000 years as a decorative folk art in India. Diwali which is also known as Deepawali is the most famous festival of the year. Diwali is the five days festivity period which begins on Dhanteras and ends on Bhaiya Dooj. However, in Maharashtra Diwali festivities begin one day earlier on Govatsa Dwadashi while in Gujarat Diwali festivities begin two days earlier on Agyaras and culminates on Labh Panchami. During five days festivity various rituals are followed and with Goddess Lakshmi several other Gods and Goddesses are worshipped. However Goddess Lakshmi is the most significant deity during Diwali Puja. The new moon day, which is known as Amavasya, is the most significant day of five days Diwali festivities and known as Lakshmi Puja, Lakshmi-Ganesh Puja and Diwali Puja. Diwali Puja is done not only in families but also in offices. Diwali Puja is the significant day for the most traditional Hindu businessmen. On this day, ink bottle, pens and new account books are worshipped. Ink bottle and pen, which are called Davat and Lekhani respectively, are sanctified by worshipping Goddess Maha Kali on them. New account books, which are called Bahi-Khate, are sanctified by worshipping Goddess Saraswati on them. The most auspicious time to do Diwali Puja is after sunset. The time period after sunset is known as Pradosh. The day of Diwali Puja is decided when Amavasya Tithi prevails during Pradosh. Hence no other Diwali Puja Muhurat is as good as Puja Muhurat during Pradosh even if it is available for one Ghati. Source : http://www.drikpanchang.com/ This footage is part of the professionally-shot broadcast stock footage archive of Wilderness Films India Ltd., the largest collection of HD imagery from South Asia. The Wilderness Films India collection comprises of 50, 000+ hours of high quality broadcast imagery, mostly shot on HDCAM / SR 1080i High Definition, Alexa, SR, XDCAM and 4K. Write to us for licensing this footage on a broadcast format, for use in your production! We are happy to be commissioned to film for you or else provide you with broadcast crewing and production solutions across South Asia. We pride ourselves in bringing the best of India and South Asia to the world... Please subscribe to our channel wildfilmsindia on Youtube for a steady stream of videos from across India. Also, visit and enjoy your journey across India at www.clipahoy.com , India's first video-based social networking experience! Reach us at rupindang @ gmail . com and admin@wildfilmsindia.com