Tips For Online Reputation Management
Be transparent Negative publicity is also publicity if considered and confronted positively. This means that criticism can also prove beneficial to the company. So how to do it:
Allow your reviewers to talk about your products publicly
Engage in active conversation, preferably one to one communication with commentators
Request for feedback, it is an appositive approach in itself.
Do not hide or avoid criticism, rather confront the comments publicly with a positive approach
Monitor the comments and feedbacks regularly so that you can react to them as fast as possible. Leaving these comments unanswered may cost you your reputation
Take legitimate actions against players spreading false information to defame your business as soon as possible.
If your online reputation management tricks are not working, ask for professional help
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