Visit us at www.DCDigitals.com
If your company does not exist online, it almost doesn’t exist at all.
Good performance online can bring incredible success, but its not easy.
This video will give you a list of recommended tools to start with.
# 1. Google Trends
Google Trends shows you the latest trends in any area you’re interested in. Just type the chosen keyword .You’ll immediately know how much online buzz there is about your topic.
How this helps you
Especially to rank your site, you need to target new trending topics all the time.
It’s important to know which products or services are popular and trending to come up with better ideas for your own.
# 2. Facebook Audience Insights
Facebook is the biggest social network in the world.
It’s also the most effective tool for targeting your advertising campaign to the right market.
Audience Insights gives you demographic data, interests, habits, the devices people are using, and even the household income (for some countries) of these Facebook users.
How this helps you
There’s a saying: “who owns information, owns the world.”
When you know your customers’ interests, you can offer them the products and services they really need.
Plus, knowing the events which your target audience attend can inspire you to include these activities in your own marketing plan.
3. Buzzsumo
Buzzsumo lets you analyze the most shared content on any topic.
It allows you to find content in a specific niche by theme, author, or domain.
It also makes it easier to monitor your competitors’ social activity.
How this helps you
When you know your target audience, this tool helps you to create the perfect content for them, based on other strong content available.
This in turn leads to high engagement, and lets you see the users’ reactions to this content on social networks.
4. CoSchedule headline analyzer
The names of your products or services, campaign slogan, and content Titles – all these are designed to attract customers.
This tool helps you to create more persuasive headlines which attract readers and cause them to click for more information.
How this helps you
The tool has great tips to help you to create bright and notable headlines.
The more effective your headlines, the more visitors of your resources you will get.
The more online visitors, the more more likely that people will buy.
5. WebpageFX’s readability tool
Your best content will be ineffective if it doesn’t suit your target audience.
This tool helps you adapt your texts to the required level of your readers.
Just enter your URL in the search block, and you will get the guide for refining your content.
How this helps you
It makes your text readable and understandable for your target buyers.
This is important, since nobody will delve into things which are complicated and ambiguous.
Make your content more readable, and more people will actually read it.
6. VWO
The ultimate goal of your company’s online presence is to grow the audience.
