Just days before the official launch of its new streaming service, HBO seems to want to clear up any confusion about the difference between its services Go, Now, and soon-to-launch Max—and buddy, I’m not sure it’s working. Max will have a lot of content that Go and Now do not—which seems fine, until you consider the price. You’d think that a super-stuffed version of HBO’s existing product would cost more—but alas, it does not, making this release confusing on a level previously only reserved for the Apple TV branding.
