LTCV stands for lifetime customer value i.e. a customer’s timeframe of association with the business. Maximizing #customer_lifetime_value is important with #personalized_recommendation so that customers can keep coming and shopping on your e-store. The tool comes with “Order History” widget that makes the customer experience better and offers #ecommerce_product_recommendations. The widget can be added to the accounts page so that customer can easily opt for re-purchase. Another widget- “More of your Choice” includes the products similar to those that customer has already purchased. This also helps in understanding the preferences of your customer. Check out how you can do it!