The 5 Why's Technique is taken from a 7 Step Process developed in addiction medicine to help someone understand their deepest 'why'.This 5 Why's technique can be used outside of that 7 Step Process to help people understand their own deepest 'why' and is especially useful to Entrepreneurs who struggle with this issue.As Simon Sinek has so famously said, "People don't buy what you do, but why you do it."So, what's your why?