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Read this book - and know what a stock is worth before you invest. Wall Street veterans know that the key to beating the stock market is to find, and buy, stocks trading at a discount to their true net worth. Yet, as recent events have proven, using the wrong valuation approach can be disastrous, often more dangerous than no approach at all."Streetsmart Guide to Valuing a Stock, Second Edition", introduces you to a simple and powerful valuation model that will help you calculate the true value of any stock and pay pennies on the dollar for some of today s most valuable companies. Anchoring stock valuation by using 10 proven principles of finance to help you intelligently manage your investments, this latest addition to McGraw-Hill s popular "Streetsmart" series will: show you the secrets to buying undervalued stocks and selling overvalued stocks; guide you in managing the risk of investing in stocks; demystify the often-confusing steps in the stock valuation process; and, help you differentiate between a stock s market price and its intrinsic value. The main reason that many investors consistently underperform the overall market is that, for the most part, they rely on "hot" tips and guesswork for their investment decisions.Let "Streetsmart Guide to Valuing a Stock" show you how to take the guesswork out of investing by knowing what you re buying - and always buying it at a discount. This book will make you a better informed, more intelligent, more profitable investor and will help you to understand why stocks such as Cisco trade at $14.45 and Berkshire Hathaway trade at $72,000 per share. Our valuation approach revolves around some very simple calculations that use only addition, subtraction, multiplication, and division - no calculus, differential equations or advanced math." - From the Preface. Value and trust are two of the biggest question marks in today s tumultuous stock markets. Value because investors burned by the recent tech collapse are once again insis