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HardCover. Pub Date :2013-01-02 Pages: 272 Language: English Publisher:. AMACOM People wont put up with being sold anymore If they sense they are being pushed. their guard goes up-and even if they do comply. lingering resentment undermines the relationship ... maybe forever.Yet. most books on influence still portray it as something you do to someone else to get your way. That out-of-date approach invites resistance or cynicism from those who recognize the techniques. Manipulative tactics might occasionally wear down a colleagues or clients resistance. but they fail to produce the mutual trust that sustains successful relationships. In short. they just wont work in our sophisticated. post-selling world.In this groundbreaking book. authors Mark Goulston and John Ullmen reveal a new model for authentic influence-the kind that creates a strong initial connection and survives lon...
