► Subscribe to the Financial Times on YouTube: http://bit.ly/FTimeSubs
Trading on paper profits alone is not easy for traditional media as advertising revenues continue to decline. But FT Lex writers Sujeet Indap and James Fontanella-Khan argue that the publisher of Sports Illustrated, People and Time Magazine is far from dead.
Make better investment decisions with Lex
http://www.ft.com/lex
Click here for more Lex videos
http://video.ft.com/Lex
For more video content from the Financial Times, visit http://www.FT.com/video
Subscribe to the Financial Times on YouTube; http://goo.gl/vUQx5k
Twitter https://twitter.com/ftvideo
Facebook https://www.facebook.com/financialtimes
