McDonalds' New Value Menu Sparks Fast Food Price War

2017-12-23 8

McDonalds is set to spark a value menu war when it releases its revamped dollar menu on January 4th, with new offerings at the one, two and three dollar price levels. McDonalds revamped value menu will face stiff competition with Taco Bell releasing a new 20-item dollar menu and Jack in the Box planning to increase spending to make customers aware of its cheaper menu options.