Many business owners who decided to give it a go at email marketing, makes the mistake of believing that any email marketing is beneficial. This is not always true; there are some errors which, business owners can make when they organize an email marketing campaign. Some examples of these errors happen to include allowing promotional materials to be tagged as spam, and then not following up with promotional emails, lastly not being prepared for an influx of customers, after engaging in an extensive email marketing campaign and not being able to successfully advertise on a particular chosen group of respondents.
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