An Angry Birds Empire: Games, Toys, Movies and Now an I.P.O.
King Digital, the Swedish maker of Candy Crush, went public in 2014, but was sold for about $5.9 billion a year later to Activision Blizzard.
The founder of Supercell, a Finnish rival behind the hit Clash of Clans, opted not to pursue an initial public offering,
instead selling a 51 percent stake to the Japanese telecommunications giant SoftBank in 2013 for about $1.5 billion.
Now, the Finnish company is planning an initial public offering
that could value the company at roughly $2 billion, in a test of whether investors will find favor in a single franchise and whether the business can evolve.
The industry’s worldwide revenue was about $16 billion in 2012
and is forecast to top more than $50 billion this year, according to data from SuperData Research, a data provider on the games industry.
