Dave Trott on brands, storytelling and creativity

2017-07-18 3

We caught up with Dave at our Fellows Cocktail party 2016 to get his thoughts on brands staying relevant in the age of connections, storytelling and creativity.\r
\r
\r
\r
In an extract from Renegade Inc. show Who Killed Creativity, Dave Trott unpacks the difference between people who create vs people who merely style - takes .\r
\r
\r
\r
Real creativity is the ability to solve a problem you cant solve by getting upstream of it and changing it into a problem you can solve. You can only do this by the .\r
\r