Mobile App Deep linking consists of using a uniform resource identifier (URI) that links to a specific location within a mobile app rather than simply launching the app
Seven Benefits Of Mobile App Deep Linking
1. Enhances The User Experience
2. Improves User Retention, Engagement & Usage
3. Improves User Onboarding
4. Help Re-Engage Users
5. Strengthen Your Marketing
6. Improve App Discoverability
7. Provide Insight Into Campaign Effectiveness