It is predicted that by the year 2020, 90% of the world’s population is going to be connected. Most people are going to be connected to mobile broadband networks; the number of data plans will be double of what it is now. In the next few years, mobile will become the primary screen for accessing content, communications and control. Soon, around 6 billion smartphones around the globe are going to be used for everything from education to work and payments to entertainment. When such is the scenario, what mobile marketing strategies have you chalked out in order to get a competitive edge for your business? Do your CMOs and marketers know which mobile marketing trends they should watch out for in the next couple of years? From apps to chatbots and AR to (Augmented Reality) to AMP (Accelerated Mobile Page), there is much you should know about the fast evolving mobile landscape. Take a look at this video to know why your brand needs dedicated apps and chatbot services right now.
