Why Business Owners Fail to Effectively Use LinkedIn full post: http://blog.linkfluencer.com/why-business-owners-fail-to-effectively-use-linkedin/
Over the past 4 years we’ve delivered many keynotes and workshop teaching business owners all over the world how to leverage the power of Linkedin to grow their business.
At the beginning of all our presentations, we always like to kick off by asking a few questions to get a gauge for the crowd and what they are looking to learn from the session.
And one of the questions we ask is:
– Why did you join LinkedIn?
The crowd somewhat confused and a little jolted, usually take a few moments to think about the question before responding with answers such as:
– “I joined the site after a colleague told me about it.”
– “I noticed all my friends were in there so I decided to join as well.”
– “I read an article online and decided to join.”
– “My business associates suggested I use the platform to stay in touch with contacts.”
And the list goes on…
