New Delhi, May 18 (ANI): Bollywood actor Boman Irani and director Meghna Gulzar inaugurated the first ever food express, 'Kurkure Family Express' on the occasion of world family day. Since family time has lost itself to mobile screens and television, the only way to get a family together is food and travel, So PepsiCo's through its snack brand Kurkure has invited 40 different families over an 8-day journey across India. The train is specially assigned by IRCTC which will travel across India with many Indian families aboard and leading them to rediscover and reconnect with each other over Kurkure. A highly digitally driven campaign conceptualized by The Glitch, this entire 8-day activity will be captured as and how it happens. The train will start its journey from Delhi.
