AMC Entertainment CEO, Adam Aron, recently announced he’s amenable to the idea of allowing people to text while films are playing.
Moviegoers are typically asked to power down their cell phones before the opening credits roll, but that may not be a rule for much longer.
AMC Theaters’ new CEO, Adam Aron, recently announced he’s amenable to the idea of allowing people to text while films are playing.
On Thursday he said in two sequenced Tweets, “Press reported we considering a test allowing texts in a VERY FEW screens. We know vast majority of audience wants no texting. IF ever, we ONLY would pursue in a way we'd be TOTALLY confident ALL our guests will fully enjoy movie going experience at AMC.”
Reactions show a large number of people are not in love with the idea, with many noting they will take their business elsewhere should the texting green light be officially given.
