When the Jacksonville Jaguars and Buffalo Bills face off this Sunday, perhaps only their loyal fans will care about the score.
The rest will be watching to see if Yahoo!
Inc. makes a compelling case that football can be just as good online as it is on TV.
The company paid about $17 million for the rights to stream the game around the world from London at 9:30 a.m. New York time, according to a person familiar with the terms.
Yahoo has something to prove, namely that it can successfully stream the nation's most popular sport to a global audience without the delays and disruptions that have come to characterize so much of live online viewing.
