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The "story" of The Jimmy Lloyd Songwriter Showcase is the ultimate example of necessity being the mother of invention. This is as grassroots as it gets. This is the ever-evolving, real-life drama of a small group of songwriters and media outsiders who created an opportunity to address one of the simplest, yet most challenging problems facing songwriters and musicians today... How do you make the world know who you are so that your music can be heard?