Maggi noodle is just inches away from making a stellar comeback. In a huge booster shot for Nestle the Bombay High Court has scrapped the FSSAI order and overturned a nation-wide ban on Maggi but with some conditions. Maggi will now be sent for fresh tests, results of which will have to be submitted within 6 weeks. So will this ruling actually make the Maggi brand stronger or is the brand in need of resurrection given what it has been through over? ET NOW’s Sonali Krishna tries to answer just this with Santosh Desai - CEO of Futurebrands, Harish Bijoor - CEO of Harish Bijoor Consults, Prasoon Joshi - APAC Chairman of the McCann World Group and KV Sridhar - Chief Creative Officer at SapientNitro India. Watch this special show here.
