http://carwp.blogspot.com.br/2015/04/slides-fiat-500-1957-edition-2015-aro.html (from Fiat Press Release) Fiat 500 Vintage ’57: the legend is back
Fiat 500 Vintage ’57 special series
Centro Storico Fiat where tradition is alive and passed down
1957: Fiat Nuova 500, the emblem of mass motorisation
2007: the new Fiat 500, a global car with deep roots
Presented in world preview at the Geneva Motor Show, the new 500 Vintage '57 will be revealed today at the Centro Storico Fiat in Turin where tradition is alive, passed on and renewed.
The art nouveau style building located in via Chiabrera has hosted a permanent exhibition illustrating the establishment and technological, social and economic development of Fiat since 1963.
Also on show a very large collection of cars, memorabilia, models, advertising posters and a huge archive: over 5,000 meters of paper documents, 300,000 technical drawings, 18,000 posters, 1,300 sketches, 5,000 books and magazines on automotive and industrial history, 6 million pictures and 200 hours of historical films.
Paying homage to the iconic Fiat introduced in Turin on 4 July 1957, the 500 Vintage '57 special series has a retro look which picks up some of the key features of its classic precursor, like the pastel blue body - now in combination with white roof, spoiler, aerial and mirrors - and the tobacco or alternatively Brown Terra di Siena Poltrona Frau leather upholstery. The car is embellished by vintage style Fiat badges on the outside and on the steering wheel, a white dashboard fascia and 16' alloy white and chrome-plated rims which are reminiscent of the tyres of yesteryear.
1957: the 'great little car' and emblem of mass motorisation, of which nearly 3.9 million would be sold and which would become firmly established in collective imagination, is introduced.
2007: fifty years later, Fiat starts driving into the future with the new 500. A new success with deep roots and an evolved answer to new mobility needs.
The 500 Vintage '57, the new special series which is a homage to the 1957 Italian icon, will be introduced to the press today in Turin at the historical Centro Storico Fiat in via Chiabrera 20. After the world preview at the Geneva Motor Show, Fiat has picked the Centro Storico to reveal the new 500 Vintage '57 to the international press.
The location picked for launching the car is perfect because since 1963 the historical building has housed a permanent exhibition which illustrates the establishment and the technological, social and economic development of Fiat by presenting all aspects of Fiat's history through its huge document archives. Several exhibits are dedicated to the iconic 500, like the 1950s Mirafiori assembly line and the office of Dante Giacosa, the engineer who created the Nuova 500 in 1957.
Available in saloon configuration only, the new Vintage '57 special series has a vintage appeal which picks up some particularities of its predecessor, like the pastel blue paint, now combined with white roof and spoiler, and the tobacco - or alternatively Brown Terra di Siena - colour Frau leather upholstery. The car is embellished by vintage style Fiat badges on the outside and on the steering wheel, a white dashboard fascia and 16' alloy white and chrome-plated rims which are reminiscent of the tyres of yesteryear.
Marketed throughout Europe and available in 12 body colours, the new 500 Vintage '57 will be available with various engines and different standard and optional equipment to satisfy the needs of customers in each country. Customers in the EMEA area can choose the 1.2 litre 69 hp, 0.9 Twin Air 65 hp, 0.9 Twin Air 85 hp or the 0.9 Twin Air 105 hp petrol engines, or alternatively the 1.3 Multijet 95 hp diesel.
Characterised by complete standard equipment, the new special series complements the Fiat 500 2015 line-up, which today includes two configurations (saloon and convertible), four trim levels (Pop, Lounge, S and Vintage '57), two transmissions (manual or Dualogic) and six engine versions (the petrol/LPG 1.2 litre 69 hp EasyPower in addition to the engines available for the Vintage '57).
The new Fiat 500 Vintage '57 is the proper tribute to the legendary 'Cinquino', as the 500 was playfully dubbed, which from 1957 to 1975 contributed to motorise a rapidly evolving country becoming a cult model of which some 3.9 million were sold. The car was essential, even spartan, but it was the first to make the privilege of mobility affordable in less than three metres of length. The 1957 500 was equipped with a fuel-efficient 479 cm3 13 hp two-cylinder engine which touched a top speed of 85 km/h. Now, that was remarkable for its day.
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