In today’s digital world, cutting through the noise on social media is a constant challenge for brands. So how do businesses and organizations use digital platforms to create advocates for its brand or cause? Digital Persuasion.
Amber Harris, Discovery Communications Vice President of Communications and Social Media, sat down with Waggener Edstrom to discuss Rule #5 from WE’s Digital Persuasion study: “building a digital persuasion dream team by ensuring all staff are members.” And by ensuring all staff are members of one cohesive social strategy, the company’s message is spread broadly and accurately.
Read More: http://3blmedia.com/News/Digital-Persuasion-Action-Rule-5-Build-Digital-Persuasion-Dream-Team-Ensuring-All-Staff-are
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