John Ennis teams up with New York City-based boutique communications firm Moore & Associates to parody a cringe-worthy advertisement from Avalon Bay Apartments. Avalon Bay's AVA line of developments attempt to appeal to millennial generation with apartment features such as "Recharge Stations" and "DIY Personalization Kits." Meanwhile, rent in these properties is close to $5,000/mo in New York City and bring questionable labor practices to the areas in which they operate. Watch the original advertisement and learn about the campaign at www.avainthehood.org.
