An Elevator Speech consists of two or three succinct pieces of information that communicate both of the following factors — the value that your company and your products/services could provide, as well as your organizational and personal credibility/credentials. Said differently: what you can do for the customer and why he or she should listen to you and, ultimately, buy from you.
Access the Elevator Speeches Sales Meeting Kit: http://www.salestrainingandresults.com/elevator-speeches
