Image of patriotism on the streets of India's new city of NOIDA? A young road-side vendor tries to sell Indian flags to passing motorists on the streets of NOIDA near Delhi in Uttar Pradesh state.
Noida, short for the New Okhla Industrial Development Authority, is a city in India under the management of the New Okhla Industrial Development Authority (also called NOIDA) created under the UP Industrial Area Development Act. Noida came into administrative existence on 17 April 1976 and celebrates 17 April as "Noida Day". It was set up as part of an urbanization thrust during the controversial Emergency period (1975--1977). The city was
Noida is a major hub for multinational firms outsourcing IT services e.g. Headstrong, EXL Service, One97, MyKaarma, Abstract Consultancy, TSYS International, SDG Corporation, Dex Consulting, Search Value ITES Pvt Ltd, IBM, Miracle, AON Hewitt, Fujitsu, Ebix, CSC, Fiserv, TCS,WIPRO, HCL, Tribal Fusion, Tech Mahindra, Adobe, Ericsson, DELL, Sparta Consulting, Patni Computers, Corbus, Accenture, Samsung JK Tech, Metlife, Smartchip, Avis e-Solutions, Indus Valley Partners, The Smart Cube, Many large software and business process outsourcing companies have their offices in the city.
Many other companies have their Indian branch offices in Noida, because of many factors, including its Special Economic Zone status, its suburban atmosphere and its proximity to Delhi. Noida also hosts the head office of the Software Technology Park, which was established by the Government of India to promote the software industry.
Noida is a major hub of industry. Noida has quickly emerged as a hub for automobile ancillary units, with companies like Escorts, Honda-SIEL , Moriroku Technology India Pvt Ltd and New Holland Tractors (JV of FIAT with Ford). A Daewoo plant was also located in the city, but has since closed. Major manufacturers and others like Alstom, ISGEC, LG, Samsung, Ericsson and music company T-series also have their corporates in the city.
Film city, established by Sandeep Marwah, is a hub for major news channels and studios. News channels such as Zee News, NDTV, TV Today group, CNN-IBN, CNBC, newsX, [INDIA TV] are situated here. Noida's proximity to Delhi, which is the political hub of the country, makes it an attractive destination for news channels. Commercial activities have also risen in recent years, with a spate of new malls and multiplexes.
Noida is a major centre for the Meetings, Incentives, Conferencing, Exhibitions industry, boasting Delhi's largest conference and exhibition venue, the India Expo Centre and Mart (IECM), and the Delhi International Expo Centre. IECM is planning to build a 400-room five-star hotel on its premises by 2015.
Development in industry, commerce and trade have led Noida to be a model city in UP. It is a major revenue earner for the government through taxes. The Noida model is now being replicated across various cities in UP, with a proactive development agency working to achieve high growth rates for business, industry and commercial ventures.
Source: Wikipedia
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