Advertising to Women: 'Shrink It & Pink It' is Deadly

2013-11-04 1

Advertising to Women: 'Shrink It & Pink It' is Deadly
The 3 Percent Conference - The Intercontinental Hotel
Remember the old saying about not knowing which half of your ad budget is wasted? Well, if you don’t know how to market to women, it’s likely about 85% of your marketing budget is going down the drain. Learn best practices and emerging technologies from experts in green marketing, mom marketing, boomer marketing, and the social good movement.